If you are looking to give your marketing mix a bit of a boost then corporate gifts are a really good option. A well branded, useful gift can help build brand awareness, customer engagement, and overall loyalty. It does this by creating an experience (opening the gift) that sparks an emotional connection, (“ah, that’s cool”), therefore strengthening the recipient’s relationship with your company/brand.
But what is deemed a corporate gift? Well corporate Gifts are generally valuable items offered by the employer to their employees (and/or clients) as a token of appreciation or gesture of goodwill. It’s the act of making a connection with workers, customers, or even whether giving a physical item such as clothing or an edible treat, or via a non-physical gift such as an eGift card. But if you’re still not sure if you should get gifts for your customers, rest assured that Corporate gifts are not criminalised in the Bribery Act! Gifts that are reasonable and proportionate are quite acceptable. Three key factors should be considered to identify whether the gift offered is acceptable: intention, value and timing.
The team at Eco Branding is passionate about helping our customers find inspiring, promotional products that turn ideas into reality. We’re dedicated to creating eco-friendly, merchandise solutions that will get people talking and give you a head start on competitors. We have a vast range of products from bags to mugs, branded eco products, pens, travel accessories and so much more. If you are looking for high quality promotional products branded then we can help inject fresh life into your brand with our promotional products
